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Direct Mail Headlines That Shine

Direct Mail Headlines That Shine

You have a great idea and a cool product. Your Every Door Direct Mail (EDDM) campaign is poised to send your sales rocketing through the sky. Now it’s time...
QR Codes Are Dead. Long Live QR Codes!

QR Codes Are Dead. Long Live QR Codes!

Many were quick to judge last year and announced the horrible fate of QR codes – oblivion. Then again, it seems that QR codes are certainly not dead. More...
Action Plan for an Effective Direct Mail Campaign

Action Plan for an Effective Direct Mail Campaign

Achieving a successful outcome for your Direct Mail campaigns requires patience, time and dedication. Most importantly – it demands careful planning in advance. As an ultimate starting point –...
3 Tips to Capitalize on Valentine’s Day

3 Tips to Capitalize on Valentine’s Day

As we are slowly enter 2014, it’s time to start planning how to best exploit business opportunities offered by upcoming holidays. Thanksgiving and Christmas are well behind us, which...
Is EDDM Suitable for Your Business? The Ultimate Checklist

Is EDDM Suitable for Your Business? The Ultimate Checklist

Let’s say you are a local or small business owner. You need to boost sales by spreading the word about your services to a targeted local community? You are...
Promoting Last Minute Reservations for Your Restaurant’s New Year’s Party: Quick and Efficient with EDDM

Promoting Last Minute Reservations for Your Restaurant’s New Year’s Party: Quick and Efficient with EDDM

You would be amazed how many people still haven’t planned their New Year’s Eve, although it’s already the middle of December. If you are a restaurant owner, the New...
Marketing for the New Year Starts Now: How to Plan a Successful 2014

Marketing for the New Year Starts Now: How to Plan a Successful 2014

December is, of course, the month when the Christmas spirit is everywhere you look. However, getting wrapped up in a holiday mood and focusing only on the present could...
Every Door Direct Mail Specifications Update

Every Door Direct Mail Specifications Update

The United States Postal Service has implemented three significant changes to the every door direct mail program that will change the way that these mailers are sent. The most...
No More Mailing Lists with Every Door Direct Mail

No More Mailing Lists with Every Door Direct Mail

With Every Door Direct Mail, there’s no need to buy costly mailing lists. The USPS will allow you to select your target customers using their innovative map tool and...
12 Creative Bookmarks Designs

12 Creative Bookmarks Designs

A bookmark is a thin marker, commonly made of paper or card, used to keep the reader’s place in a book and to enable the reader to return to it with ease....